Glossary
Backlinking Mini-Net: a network of websites pointing directly to your main nest site
Basic Video Creation: Simple in-house video made with clips or images, edited in a basic video editing software. May include background music.
Content Repurposing
Flash Files
Local Listing Submissions – Submissions to Search Engines which allow web visitors to find businesses in their local regions. This is based on where their computer or portable device is located.
Long-tail Keywords – Keyword phrases composed of three or more words that are more specific than a single keyword. These are usually more likely to convert to sales than shorter, more generic keywords for two reasons: a- the searcher is assumed to be closer to the act of purchasing, and b- there is sometimes less competition from other advertisers for the longer phrases.
Metatag (element) Optimization
Mobile Phone Plugin – a basic extension which allows a site to be more visible on a mobile device
Photo Marketing – Inserting images into photo social networks, such as Flickr and Picasa
Pinging - an automated notification system for search engines and newsreaders, letting those services know that your blog has been updated and if search engines know you have new content, more people can find your blog.
Pretty Links – URLs that are easy to read and understand. For example having a link that looks this:
www.mysite.com/d8&i16273eek_?
versus
www.mysite.com/joes_blog
as you can see the second one is easier on the eye.
Site Migration – Converting an old existing site into a newly renovated, modernized website
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Video Marketing - This is an aggressive marketing strategy that we use to broadly promote your video creations to the internet, using such sites as YouTube, Tubemogul and more.
Website Reports: Reports represent various information, such as which sites visitors were on before they landed on your page; keywords used; browser used, etc.